Shot inside the storied walls of the Brown Forman Cooperage in Louisville, Kentucky, this short film follows the creation of a whiskey barrel from start to finish. Jack Daniel's is the only major distiller in the world that still makes their own barrels. Agency: Arnold Worldwide Client: Jack Daniel's Creative Director: Wade Devers ACD/Art Director: Travis Robertson ACD/Copywriter: Greg Almeida Director of Global Marketing: Carmen D'Ascendis Director of Photography: Stebs Schinnerer, Paper Fortress Producer: Ben Ouellette, Alex Saevitz, William Near Account: Nate Stewart, Shannon Coletti Editor: Paul Snyder, Lost Planet NYC Music: Neil Cleary, Made to Feel

Brown Forman Cooperage in Louisville, Kentucky where Jack Daniel’s whiskey barrels are made.